Gabriela's hero is PLEASANT.|
"Pleasant is my hero because I like the American Girls and I learn about
history when I play that I am The American Girl. I know what it was like to be
a girl from history."
PLEASANT T. ROWLAND
Pleasant T. Rowland has used her fascination with American history to produce educational products called the American
Girls Collection. Pleasant's goal is to "give young girls a sense of self and
understanding of where they have come from and who they are today."
Pleasant's company has sold more than 25 million books and 2 million dolls
since the line was introduced in 1986.
Pleasant turned the Pleasant Company into a multi-million
dollar business, according to The New York Times, "by breaking toyland's rules." Her company tries to steer clear of the the mass culture which tries
to sell young girls sophisticated notions of their sexuality. The American
Girls are portrayed by their accompanying books as intelligent, active and
heroic; in other words, anything but traditional.